A New Visual Identity for Systematix

Our new visual identity clearly illustrates the fundamental differences between Systematix and the competition.

Consulting firms generally provide a wide range of professional and outsourcing services. Systematix distinguishes itself from competitors by fusing with its customers' structure so it can better understand and serve them. Systematix's consultants thus become integral members of the customer's team.

This "fusion" with our customers elevates us from the role of simple service provider to that of partner and is illustrated in our new visual identity by the icon, the name and the signature of our new logo.

The Icon

Composed of two complementary elements, our logo signifies the synergy between Systematix and its customers. The symmetry of the concept expresses the relationship of equality between the two. In addition, the elements come together to form a white S - the initial of our company.

The elliptical elements add a dynamic touch representing action - forward movement and the evolving nature of our services. Far from clashing, the colours mutually reinforce each other and symbolize the relationship between Systematix and our customers.

The Name

Systematix is keeping its name because we are proud of the reputation for quality IT professional services that name has come to represent.

Our new logo also represents our desire to provide a complete range of strategic and technical consulting services related to information technology and management.

The Signature

The company signature is directly tied to its constituent graphic elements. It is symmetrical and well balanced both visually and phonetically. It contains two perfectly complementary segments.

This signature accurately expresses Systematix's particular management methods (sharing competency and experience) and the results delivered (optimal solutions). A simple glance identifies the principal benefits that our customers have come to expect.